Food & Drink

Sweet Tooth? New study reveals the best travel locations for cake and dessert lovers

Everyone loves dessert. Recent polls have shown that around 51% of the American population has a sweet tooth – but what about other countries? What about specific cities around the world? Is it true that everyone loves dessert, or is it far more popular in some cities than we could imagine?

The team at has gathered incredible data that looks at cities all around the world to find out which one has the biggest sweet tooth, and which is the best place for any sweet lover to visit.

So where should you visit next if you love the sweeter things in life? Pack your bags because you’re off to Paris and Tokyo!

Baking expert and founder of, Mark, explains:

“Food tourism is experiencing a huge growth, and it’s not difficult to understand why,”

In an increasingly globalized world, food has become one of the most accessible and enjoyable ways to explore and connect with other cultures.”

“Travellers today are seeking authentic, immersive experiences that engage all their senses, and food tourism offers exactly that.”

How the data was collected:

EatKanga determined which city is the best to visit if you want a foodie vacation by gathering data about the number of dessert establishments, sweet food festivals, dessert tours, famous desserts from the city, and the number of adults who prefer sweet to savoury dishes – and here’s what they found:

The top 5 cities that are heaven for sweet lovers: 

  1. Paris
  2. Tokyo
  3. Vienna
  4. Rome
  5. NYC

The bottom 5 cities:

  1. Beijing
  2. LA
  3. Perth
  4. London
  5. Istanbul

No of dessert establishments:

Paris – 408

Tokyo – 2350

Sweet food festivals:

Paris – 10

Tokyo – 15

Dessert tours:

Paris – 28

Tokyo – 3


Mark continues:

“Food and culture are intrinsically linked, and by participating in food tourism, travellers have the opportunity to not only taste the flavors of the world but also learn about the history, traditions, and local ingredients that shape a region’s culinary identity. 

With the rise of social media and food-related content, people are more curious than ever to explore different cuisines, and food tourism allows them to do just that.”

“Food tourism fosters a deeper understanding and appreciation for the culinary arts. For example, visiting a local bakery in Paris and learning about the delicate process of creating croissants, or attending a cooking class in Tokyo to master the art of balancing flavors in a traditional dish, are experiences that both educate and delight the palate.”

“Food tourism also supports local economies and encourages sustainable practices. Travelers are increasingly interested in supporting small, family-owned businesses, and food tourism promotes this by connecting them with the artisans and farmers who make the food they enjoy. This, in turn, fosters a greater sense of responsibility and connection between the consumer and the food they consume.”

“In conclusion, the growth of food tourism can be attributed to a combination of factors, including the desire for authentic experiences, increased culinary curiosity, and a focus on sustainability and supporting local economies. 

It’s a trend that I believe is here to stay, as it offers unique opportunities for travelers to engage with different cultures in a deeply personal and delicious way.”

To learn more, visit: is a site dedicated to all things baking. Founder Mark first created the site as a way to share his favorite recipes, and now uses it to educate people about nutrition, kitchen essentials, and to share his favourite tasty treats.

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