Food & Drink, News

Denby predicts biggest food trends for 2024

As we look ahead to 2024, the team at iconic British brand Denby have explored what food trends are set to define the new year.

While kitchen and dining spaces focus on the luxurious and the joyful, they envision food trends will take on a more classic and relaxed feel.

To help inspire your readers, please find Denby’s top 3 predicted trends below.

The classics make their return

We’re looking back to the classics in 2024 as we find ways to refresh our old home comforts. Google searches for ‘coq au vin recipe’ in particular have increased by more than 5,000% in the last 12 months, while searches for ‘eton mess’ were up 180%. Dishes that can be thrown together in one cast iron pot will be the main focus. These recipes will be more about authenticity than style, although it’s likely we’ll also see classic recipes get a new spin. Think fusion dishes and vegan and vegetarian alternatives.

Dinnertime gets relaxed

The popularity of one-pot meals is just a small part of a bigger focus on relaxed dining. Easy, healthy meals will be at the forefront next year, which makes the Mediterranean diet a key trend for 2024. Google searches for ‘Mediterranean diet recipes’ are up 50% over the last 12 months with more and more people searching for flavoursome, relaxed, and simple dishes to suit a health-conscious lifestyle. Similarly, Google searches for ‘flat bread recipes’ are up 140% over the past year, showing the trend towards casual and easy dining and dishes made for sharing.

Desserts get miniature

If you’re looking for a new way to serve up your classic desserts, 2024 is all about the miniatures. Mini cakes in particular are growing in popularity, as Google searches for ‘bento cake’ are up 196% while ‘what is a bento cake’ has seen a 300% increase in searches. Named after Japanese lunchboxes (bento boxes), these cute and pretty desserts are single-serving cakes that are decorated like full cakes and are small enough to fit into a bento box (hence the name). Think of these as an evolution of mug cakes and cupcakes.

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